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Lavender

β˜…β˜…β˜…β˜…β˜…4.2BusinessPaidUpdated 27 Oct 2026

An email coach that scores every cold email

Lavender scores outbound emails on length, readability and personalisation, then suggests specific edits.

lavender.ai
Lavender homepage screenshot

Starter prompts

Copy one into Lavender and swap the {braces} for your own details.

  • Draft a {artifact} for {stakeholder} covering {key points} in under {n} words.
  • Summarise this report into the three decisions we need to make: {report}.
  • Write a follow-up after {event} that moves the deal forward without sounding pushy.

Key Features

Email score

Clear breakdown of what to fix.

AI writing

Rewrites with a chosen tone.

Team analytics

See which reps write the best emails.

How to Use

  1. Install the extension for Gmail or Outlook.
  2. Draft an email and check the score.
  3. Apply suggestions, then send or save as a template.

Core Advantages

  • βœ“Improves rep technique
  • βœ“Fast feedback loop
  • βœ“Works inside your inbox

Who It's For

SDR teamsFoundersAgencies

Pricing & Free Trial

Per-seat subscriptionIndicative β€” not yet re-checked
PlanPriceNotes
Pro~$29 / user / monthUnlimited scores and AI
TeamsCustomAnalytics, coaching

Free tier: Limited free scoring.

Prices are indicative β€” check the current list on lavender.ai

Frequently asked questions

What is Lavender?
Lavender scores outbound emails on length, readability and personalisation, then suggests specific edits.
Is there a free plan for Lavender?
Limited free scoring.
How much does Lavender cost?
Lavender uses a per-seat subscription model. The entry paid plan is ~$29 / user / month (Pro).
What can Lavender do?
Its headline capabilities: email score; ai writing; team analytics.
Who is Lavender for?
It is aimed at sdr teams, founders, agencies.

Our Verdict

Useful for coaching juniors; senior writers may find the scoring reductive.

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