
Shopify Magic
Product copy and support replies inside Shopify
Magic writes product descriptions, email subject lines and support answers directly in the Shopify admin, tuned on your store data.

Starter prompts
Copy one into Shopify Magic and swap the {braces} for your own details.
- Draft a {artifact} for {stakeholder} covering {key points} in under {n} words.
- Summarise this report into the three decisions we need to make: {report}.
- Write a follow-up after {event} that moves the deal forward without sounding pushy.
Overview
Shopify Magic is built into the admin rather than sold separately: it suggests descriptions from a product title and image, drafts marketing emails, and answers customer questions in the inbox using your policies. Everything stays inside the platform.
Key Features
Product descriptions
Generates copy from title, image and attributes.
Sidekick assistant
Answers operational questions about your store.
Inbox replies
Drafts responses based on your help docs.
How to Use
- Open a product and click the Magic icon in the description field.
- Adjust tone and length, then edit the wording.
- Use the inbox draft for support replies, checking policy details.
Core Advantages
- βNo extra subscription
- βSees your own store data
- βFast to try
Who It's For
Pricing & Free Trial
| Plan | Price | Notes |
|---|---|---|
| Basic | ~$39 / month | Included, limited generations |
| Grow | ~$105 / month | Higher limits, Sidekick |
Free tier: Included in Basic and above, with monthly generation limits.
Prices are indicative β check the current list on shopify.com
Frequently asked questions
- What is Shopify Magic?
- Magic writes product descriptions, email subject lines and support answers directly in the Shopify admin, tuned on your store data.
- Is there a free plan for Shopify Magic?
- Included in Basic and above, with monthly generation limits.
- How much does Shopify Magic cost?
- Shopify Magic uses a included with shopify plans model. The entry paid plan is ~$39 / month (Basic).
- What can Shopify Magic do?
- Its headline capabilities: product descriptions; sidekick assistant; inbox replies.
- Who is Shopify Magic for?
- It is aimed at shopify merchants, dtc brands, support teams.
Our Verdict
Worth using because it is already there. Output still needs a human edit for brand voice.
Community rating
Sign in to share your rating with the community.
More like this
Compare Shopify Magic with alternatives
Put Shopify Magic next to its closest rivals β ratings, free tiers and entry prices in one table:
AlphaSenseβ
4.5Semrushβ 4.5
Intercom Finβ 4.5